Digital Marketing Specialist

Workplace Type: On site

Location: Gulberg III, Lahore

TECHNOTCH is on the hunt for a Digital Marketing Specialist to join our dynamic team in Gulberg III, Lahore. This is a fantastic opportunity for a seasoned digital marketer with a passion for driving successful online campaigns and shaping the brand’s digital journey.

About the Role

As our Digital Marketing Specialist, you’ll be instrumental in the design, implementation, and optimization of our digital marketing strategies. Your comprehensive understanding of Digital Marketing, Social Media, Basic Graphics, Content, and tools like Canva and ChatGPT, will be key in driving our online presence across diverse digital channels.

Key Responsibilities

• Develop, execute, and manage our comprehensive digital marketing strategy
• Track, report, and analyze website analytics and PPC initiatives and campaigns
• Innovatively use social media platforms for brand promotion and conversion optimization
• Collaborate with graphic designers to improve and maintain the visual layout, using Canva for basic graphics
• Employ AI technologies like ChatGPT to maximize the impact of content on customer interaction and engagement
• Stay updated with the latest trends, best practices, and emerging technologies in digital marketing

Qualifications

• Proven experience in a digital marketing role with strong familiarity with SEO, email marketing, and paid advertising
• Proficient in managing social media platforms and creating effective content strategies
• Basic graphic design skills with experience in Canva or similar tools
• Familiarity with AI technologies such as ChatGPT is highly advantageous
• Excellent written and verbal communication skills

Why Join TECHNOTCH

We are a fast-paced tech company that values innovation and collaborative problem-solving. We believe in fostering a supportive and inclusive environment where every team member has room for professional growth.

If you’re a forward-thinking digital marketer excited about making a real impact, we can’t wait to hear from you!